How a 4X Emmy-Nominated Hollywood Super Producer Turns Invisible Experts Into Category-Dominating Legends (In Exactly 45 Minutes)
⚠️ URGENT: Only 18 Spots Left at $497 Before Price Increases to $997 Forever
Dear Successful-But-Invisible Expert,
You're making mid-six to seven figures. Your clients get incredible results. Your expertise is rock-solid.
But when someone asks "What makes you different from every other expert in your space?"...
You stumble.
You give a 3-minute explanation that makes their eyes glaze over.
Meanwhile, less qualified competitors with CLEARER positioning are getting the speaking gigs, media coverage, and premium clients you deserve.
If this hits home, keep reading.
Because in the next 10 minutes, I'm going to show you how I've used the same psychology that made Duck Dynasty a cultural phenomenon to transform "best-kept secret" experts into category-dominating authorities...
In exactly 45 minutes (or longer as I love to talk!).
THE CONVERSATION THAT CHANGED EVERYTHING
It happens at every networking event. Every conference. Every business meeting.
Someone asks: "So what shows did you work on?"
"60 Days In, Duck Dynasty, Intervention, Zombie House Flipping, bunch of others you've probably—"
"WAIT. You worked on Duck Dynasty?! How did you make that show so addictive? What made it different from every other reality show?"
Then comes THE question that changed my life:
"Could you help me become that unforgettable in MY industry?"
THE HOLLYWOOD SECRET THAT CHANGES EVERYTHING
Here's what shocked me when I left Fox21 (after 10 years producing Homeland, Sons of Anarchy, Brickleberry, Beauty & The Geek, and many more) then A&E Networks (after 12 years with 60 Days In, Duck Dynasty, Intervention, Zombie House Flipping):
The SAME psychology that makes TV shows binge-worthy makes experts unforgettable in their industries.
Duck Dynasty wasn't just "another reality show." It was positioned as "America's favorite family" - one of the biggest cultural phenomena in US television history and category of ONE.
60 Days In wasn't "another crime show." It owned "authentic undercover prison experience" - a cultural phenomenon and category of ONE.
Intervention wasn't "another documentary series." It dominated "life-saving family interventions" - category of ONE.
Every hit show I produced in my 22-year career (generating over $2 billion in network revenue across 2,000+ episodes) followed the same pattern:
Don't compete in a category. OWN a category.
And I realized: Every successful expert needs to become the "$2 bill" in their industry.
Not another option. The ONLY option.
THE PROBLEM I SEE EVERYWHERE
Just last week, I'm talking to a successful leadership coach. Making 7 figures annually.
I ask her: "What makes you different from every other leadership expert in your market?"
She stammers. Stumbles. Gives me this word salad:
"I equip high-performing entrepreneurs to weaponize emotions into elite-level momentum."
I see this EVERYWHERE:
❌ Incredibly successful entrepreneurs. Decades of experience. Amazing client results.
❌ But they're INVISIBLE in their industries.
❌ They blend in with everyone else.
❌ They compete on price instead of dominating categories.
❌ They explain what they do and people's eyes glaze over.
These experts have the same problem as wannabe TV shows: They're talented, experienced, effective... But they're forgettable.
THE 45-MINUTE TRANSFORMATION THAT PROVES THIS WORKS
Back to that leadership expert.
45 minutes later: "I guide ambitious entrepreneurs to flip their worst emotions into their biggest wins."
BOOM. Clear. Memorable. Ownable.
But that's just the beginning of what happened in her $2 Bill Brand Audit...
MEET SARAH: FROM BORING TO BOOKED SOLID
Sarah came to me as a Fortune 500 marketing executive with 23 years of experience. MBA from a top-tier school. Track record of launching products that generated millions.
But when she left corporate, she sounded like every other marketing consultant.
Her exact words: "I know I'm good at what I do. I have the track record to prove it. But I sound boring when I try to explain my value. Like every other marketing consultant out there."
45 minutes later, we discovered her $2 Bill Factor.
"I'll be honest, I didn't think you could help me. I thought my story was too corporate, too bland. I was completely wrong."
AND THEN THERE'S DIANA: THE INVISIBLE EXPERT WHO BECAME IMPOSSIBLE TO IGNORE
Diana had all the credentials. 15 years of corporate success. Real expertise. But she couldn't see what made her different.
"I've got all these things. I've got a lot of skill sets and people tell me I do. And I don't see them. But they're there, you know? Or I know them, but I can't differentiate them."
After our 45-minute audit (that ran 90 minutes because breakthrough moments can't be rushed):
She finally understood her unique value proposition and how to position herself as the obvious choice.
Her breakthrough moment: "I knew I needed a different perspective and a new identity. Now I'm gonna drop what I said I don't wanna do and be open to all of it."
WHAT YOU GET WHEN THE TRANSFORMATION IS COMPLETE
Within 3 business days of our call, you receive your complete transformation package:
🎯 YOUR $2 BILL BRAND POSITIONING
Your complete transformation from "just another expert" to "THE person who does that" - including your market position, what makes you different, and the exact words that attract premium clients.
🎯 YOUR SIGNATURE FRAMEWORKS
The simple systems that show how your unique approach works - so prospects understand your value instantly instead of being confused.
🎯 YOUR BREAKTHROUGH CASE STUDIES
Powerful stories that prove your transformation abilities, with clear guidance on positioning your experience for maximum impact.
🎯 YOUR PREMIUM PRICING STRATEGY
Pricing that reflects the rarity of your expertise, including conversation scripts for positioning your services as premium transformation work.
🎯 YOUR CONTENT AUTHORITY ROADMAP
90 days of strategic content topics that build your authority and attract your ideal clients (no more guessing what to post).
🎯 YOUR VISIBILITY LAUNCH PLAN
Step-by-step roadmap to go from invisible to industry authority in 90 days, tailored to your specific market and goals.
🎁 PLUS CUSTOM BONUSES tailored specifically to your needs:
- Complete LinkedIn transformation packages
- Elevator pitch scripts for any situation
- Competitive positioning analysis
- Ready-to-use content calendars
- Speaking topic frameworks
- Media kit foundation
- And additional bonuses based on your industry and goals
Total Value: $11,000+
THE INVESTMENT (BROKEN DOWN)
My Personal Time Value:
My consulting rate: $500+ per hour for entertainment companies
Your session time: 90 minutes of intensive focus = $750
Preparation & research: 1 hour reviewing your assessment = $500
Custom deliverable creation: 4+ hours of personalized work = $2,000+
My time investment alone: $3,250
What Professional Brand Strategists Charge:
Brand positioning work: $5,000-$15,000
Messaging strategy: $3,000-$8,000
Content strategy: $2,000-$5,000
Individual Component Values:
Your $2 Bill Brand Positioning - $2,500
(What brand strategists charge for positioning work)
Your Signature Frameworks - $1,500
(What methodology consultants charge for framework development)
Your Breakthrough Case Studies - $1,000
(What copywriters charge for case study positioning)
Your Premium Pricing Strategy - $1,500
(What pricing consultants charge for strategy + scripts)
Your Content Authority Roadmap - $2,000
(What content strategists charge for 90-day plans)
Your Visibility Launch Plan - $1,500
(What marketing consultants charge for launch strategies)
Custom Bonuses Package - $1,000+
(LinkedIn optimization, elevator pitches, competitive analysis, etc.)
TOTAL VALUE: $11,000
What I normally charge for this level of work: $1,500
What it will be after these 18 spots: $997
Your investment today: Just $497
That's 95% off the true value. What?! This is insane!
WHAT MY CLIENTS EXPERIENCE DURING THE SESSION
You'll have multiple "aha moments." I've seen it happen with every client:
"Oh my God, I never thought about it that way!"
"That's exactly what I do, but I never knew how to explain it!"
"I can't believe I've been positioning myself wrong this whole time!"
"This changes everything about how I show up!"
You'll feel amazing because for the first time, you'll have crystal-clear brand identity that makes you impossible to ignore.
Many clients tell me they didn't think I could help them because they felt their situation was too complex or their industry too niche. They were completely wrong. After our session, they feel confident, clear, and ready to charge premium prices.
THE #1 OBJECTION (AND WHY IT'S BACKWARDS)
"Brad, I'm already swamped. I don't have time to implement another branding program."
I get it. You're busy BECAUSE your positioning is unclear.
Think about it:
How much time do you waste explaining what you do?
How many prospects do you chase who "need to think about it"?
How many proposals do you write that go nowhere?
Clear positioning SAVES time. It doesn't cost time.
When you become the obvious choice, clients seek YOU out. Sales conversations get shorter. Premium pricing eliminates tire-kickers.
The question isn't whether you have time to fix this.
It's whether you can afford another year of running on the positioning treadmill.
WHY I'M THE ONLY PERSON WHO CAN DO THIS FOR YOU
Here's what every other "brand expert" gets wrong:
They focus on messaging. I focus on MEMORABILITY.
They create pretty websites. I create UNFORGETTABLE POSITIONING.
They teach you to "find your voice." I teach you to OWN YOUR CATEGORY.
I've spent 22 years studying what makes content unforgettable.
What makes people binge-watch Duck Dynasty instead of changing the channel?
What makes 60 Days In impossible to stop watching?
What made Intervention win 4 Emmy nominations?
It's the same psychology that makes entrepreneurs unforgettable in their industries.
And after creating over $2 billion in content that people can't stop consuming, producing 2,000+ episodes across 40+ hit series, I know exactly how to make YOU the $2 bill that people can't stop talking about.
I'm called a "super producer" for good reason.
THIS ISN'T FOR EVERYONE (AND THAT'S THE POINT)
This audit is ONLY for experts who:
✅ Already have real expertise and results (I can't create competence, only clarity)
✅ Are tired of being the best-kept secret in their industry
✅ Want to charge premium prices for their unique value
✅ Understand that being remarkable is better than being generic
✅ Are ready to own a category instead of competing in one
This is absolutely NOT for you if:
❌ You want to appeal to everyone (impossible and unprofitable)
❌ You're looking for a magic bullet without implementation
❌ You think "good enough" positioning is actually good enough
❌ You're not ready to stand out and be talked about
❌ You prefer blending in to standing out
If you're not ready to become the obvious choice in your market, please don't book this audit.
EXCLUSIVE BONUS FOR AUDIT CLIENTS ONLY
The Authority Accelerator Fast-Track Invitation
After your audit, you'll receive an exclusive invitation to join my 90-day Authority Accelerator program - but ONLY if you complete the audit first.
This isn't available to the general public. It's not a discount. It's an invitation to the next level.
Limited to just 6 clients per quarter who are serious about becoming the recognized authority in their field.
Current availability for Q3 2025: 6 spots available
Next availability: Q4 2025 (waiting list only)
This exclusive opportunity alone makes the audit investment worthwhile.
WHY ONLY 18 SPOTS AT $497 (THEN $997 FOREVER)
Full transparency: Each audit takes 5+ hours of my personal time.
45-90 minutes with you + 4+ hours creating your custom deliverables and bonuses.
That's why I can only do 18 this month.
At my normal consulting rate ($500/hour for entertainment companies), this should cost $2,500 minimum.
But I'm using these 18 audits to perfect my process before the permanent price increase to $997.
Once these spots are gone, you'll never see this price again.
Not because I'm greedy. Because I literally cannot maintain this level of personal attention at this price point.
THE CHOICE THAT DETERMINES YOUR NEXT 12 MONTHS
Path A: Keep doing what you're doing.
Stay the best-kept secret. Compete on price. Watch less qualified experts get the opportunities you deserve.
Path B: Become the $2 bill in your industry.
Own your category. Attract premium clients. Command the respect and pricing your expertise deserves.
But Path B has a deadline: When these 18 spots are gone.
Because once I raise the price to $997, this becomes a much bigger decision.
Right now, it's $497. The cost of staying invisible for another month.
What's it worth to never have to explain what makes you different again?
BOOK YOUR $2 BILL BRAND AUDIT NOW
Investment: $497 (Increases to $997 after 18 spots are filled)
Spots Remaining: 18
P.S. The biggest tragedy in business isn't failure. It's invisible success. You have the expertise. You have the results. You just need the positioning that makes it impossible to ignore. Don't let another month pass where your brilliance goes unrecognized.
P.P.S. I only take on 18 audit clients per month because each session requires my complete focus and attention. If you're ready to stop being invisible and start being impossible to ignore, book your session now. When these spots are gone, the next opportunity is September at 2x the price.
This audit is conducted personally by Brad Holcman, former A&E Networks Senior Director and creator of the $2 Bill Brand methodology.